Native Advertising
Native advertising facilitates competition with the massive amount of content online.
Native ads integrate high-quality branded content within the organic experience of a platform, such as websites or social media channels, and the content follows the same aesthetics of the platform its published on to avoid disrupting the user experience.
Native ads drive traffic to your website and create awareness around your campaigns because they’re an ideal format to get your content seen and they’re proven to significantly outperform standard display ads.
Our content amplification services drive targeted traffic
Our content amplification services drive targeted traffic
At Growth Marcom, we employ content amplification to strengthen our native advertising offering to boost traffic and grow online audiences. We employ a multi-platform approach to deliver anything from a broad reach to a highly targeted campaign.
Our Proven Process
Headline Writing
We develop captivating headlines for optimal traffic.
Flat Pricing
We offer a flat pricing model at a locked-in price to avoid the dramatic fluctuations often associated with traffic campaigns.
All-inclusive
We manage the entire process, from loading photos and testing headlines to managing bidding and reporting on key metrics.
Native Advertising vs. Sponsored Content
While both native advertising and sponsored content are paid media formats, they present a few differences. First and foremost, native advertising resembles a traditional ad compared to sponsored content that is more in line with a media placement.
In brief, on the one hand, native ads contain a headline and description to encourage viewers to click on the link that directs them to a website or other sponsored content. On the other hand, sponsored content is a piece of brand journalism that lives on a publisher’s website, and it usually blends into the publications original content.