eBooks and Whitepapers
Gated content is great generating an influx of leads.
eBooks and whitepapers focus on industry-specific topics; they delve deeper than blog posts and are a great way to showcase your brand’s expertise and to develop your lead generation efforts. The value of this type of content lies in the dense amount of useful information it holds.
Having this content behind a registration wall provides you with an efficient method of lead generation from prospective customers; it’s an easy way to gather key information, such as names and email addresses.
A download is a sign of interest in what you have to offer, and with this information in hand, you can add those interested to mailing lists and share with them more relevant content. Throughout this process, you can better assess the quality of these sales leads, and once you believe them to be ready, you can personally follow up with them to convert them into sales

Growth Marcom has the proper team to develop valuable eBooks and whitepapers.
The high importance of this content means it necessitates significant time and funds to ensure it surpasses expectations and meets the needed quality.
At Growth Marcom, we pride ourselves with our writing and designing expertise to support you across all the phases of development of the eBook or whitepaper; we will brainstorm, research, write, edit, and design the pieces for you.
In addition to creating new content, we can edit existing content and develop ways to promote it towards large audiences.
Learn how we generated over 200 leads with eight gated assets
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